SIDEeffect - PUBLISIDE At a Glance

PUBLISIDE Personal Publicity is an advocate, cheerleader, press agent, media liaison and brand builder. It has worked both sides of the media/media-relations desk and as a result, respects the changing needs and deadlines of reporters, producers, editors and columnists. When PUBLISIDE presents a story or feature angle, the intended result is always coverage, recognition and action.

PUBLISIDE works for clients to:

identify news and features potential;
note audiences that may be interested in their story;
use desired means of communication to present information to targeted media, and compel audiences to act on their presented message.

PUBLISIDE works with media to:

provide newsworthy, audience-grabbing stories;
assure accurate, concise and credible information;
make qualified experts available when news breaks and immediately respond to queries.

Media is an educational and informational tool, and PUBLISIDE respects that it drives people to act on what they read and hear. Honesty is required for PUBLISIDE clients. It values integrity: its client's, the media's, and its own.

Author, Jackie Valent, signs books at the inaugural National Bulldogs are Beautiful Day, which PUBLISIDE helped create to keep the book, "Stinky the Bulldog," in the peoples' thoughts.